TOKYO, Japan — January 20, 2026 — BEENOS Inc. announced that its cross-border e-commerce service Buyee has released a new search feature that enables users to quickly find items eligible for coupons on e-commerce sites officially partnered with Buyee. Buyee is a proxy buying and international shipping service that connects customers worldwide with Japanese e-commerce sites, helping them purchase everything from rare vintage items and limited-edition figures to everyday goods and traditional crafts. With this update, Buyee aims to make it easier for users to combine “the items they really want” with “the coupons they can actually use,” creating a smarter and more rewarding shopping experience.

Buyee(JDirectItems Auction):  https://buyee.jp/jdirectitems/auction

“Find Your Dream Item at the Perfect Moment” — Smart Search Tailored to Fan Needs
Until now, Buyee users often had to check multiple pages to confirm whether a specific item was eligible for a coupon. This could make it difficult to fully take advantage of limited-time promotions when searching for rare or high-value items.

The newly released feature integrates coupon discovery directly into the integrated shopping journey — from search results to product detail pages and checkout. Users can now filter for coupon-eligible items only, see at a glance which items can be discounted, and claim coupons from the product page before proceeding to purchase.

With this enhancement, special items that were once only available to people living in Japan are now easier than ever to find and purchase with savings, bringing even more moments of joy to fans and collectors around the world.

New Feature Overview
This feature is currently available for the “JDirectItems Auction” service within Buyee and will be expanded to additional services in the future.

Key Update Details
1.Filtered Search for Coupon-Eligible Items
・A new filter allows users to narrow search results to “Coupon-eligible items only.”
・When this filter is applied, only items that can be discounted with an available coupon are displayed.
2.Coupon Status Label on Product Thumbnails
・Items eligible for a coupon now display a “Coupon available” label beneath the product thumbnail in search results.
・Users can immediately see which items qualify for a discount without opening each product page.

3.Coupon Claim Button on Product Detail Page
・On eligible product pages, a “Get coupon” button is displayed.
・Users can click this button to add the coupon to their account and then apply it on the payment screen when placing an order.
This update integrates coupon discovery and redemption directly into the shopping flow — from product search to page review and purchase — making it easier for users to find deals that match their interests and budget.


About Buyee
Buyee is a cross-border e-commerce support service operated by the BEENOS Group. By officially partnering with major Japanese e-commerce sites, Buyee allows customers worldwide to easily obtain popular Japanese products that are otherwise difficult to purchase from overseas. Buyee handles domestic purchasing, receipt, inspection, and international shipping on behalf of the customer, so users do not need to understand Japanese or use Japan-specific payment methods.